We got a letter from a consumer in Hatfield, Hertfordshire, England:

“I am writing to tell you how much I enjoy KRISPROLLS Original Cracked Wheat. Once I started eating them I kept going until I emptied the packet, I’ve never tasted anything so good. I hope you continue to make them for many years to come.”

This is just one of many consumers who have made the same discovery. They have a passion called Krisprollsmania; irresistible affection for Krisprolls.

The person best demonstrating this passion is Ingmar, “Monsieur Krisprolls”, as we meet him in advertising in France since many years.